Sennheiser has selected the winner in its latest contest to award one lucky fan a $10,000 sound "hook up" of his choice. In the case of the winner, 22-year-old Andrew Bean, that hook up consists of several pairs of headphones (Sennheiser, of course), plus an all-expenses-paid trip for him and a few friends to see musical band Muse play anywhere in the U.S.

The concept behind the Ultimate Sound Hook-up contest was for entrants to submit an entertaining video that explains why they appreciate good sound, what their ultimate sound hook up would be, and why they feel the deserve it. Naturally, Sennheiser headphones needed to be mentioned or used somewhere in the video. The contest ran in November and December 2009, and the top-three submissions were selected last month.

"The guiding principle of the contest was to encourage passionate sound lovers from the U.S. and Canada to articulate why high-quality sound is important in their lives," says Sennheiser.

Bean's video features him going about his daily life, using a variety of Sennheiser products: while he listens to music at the PC, while he rides his bike in the cold winter, and even as he awakes in the morning. He pleas in the video for Sennheiser to let him see his favourite band Muse. According to the judges, Bean's video was selected because of its "passion and authenticity."

"We would like to congratulate Andrew, and thank all the contestants who took the time to express why sound quality is so important in their daily lives," enthuses Stefanie Reichert, Vice President of Strategic Marketing at Sennheiser. "We received an overwhelming response to the contest, and it gave us a chance to engage many more customers and fans who appreciate the sound quality that only Sennheiser is capable of delivering."

The two semi-finalists, The Sensational Six and Rick Reese and Neon Highway, each received $1,000 worth of Sennheiser gear.

More information, as well as all three video entries, can be viewed at www.sennheisersoundtour.com.

Andrew Bean, winner of the $10,000 Sennheiser Ultimate Sound Hook-up, picks up part of his prize: a slew of Sennheiser products. The other portion: a trip for Bean and his friends to see their favourite musical band Muse play somewhere in the U.S.

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