Best Buy Canada Ltd. has announced the appointment of Angela Scardillo to the position of Vice President, Marketing & Communications.

In this role, Scardillo will be responsible for leading the development and execution of retail marketing strategies and marketing communications across both the Best Buy and Future Shop brands. She will work with cross-functional teams to develop the brand voice, and to facilitate its consistent integration throughout four key areas of business: advertising, marketing, promotions and creative development.

Scardillo brings with her more than 18 years of experience in the marketing industry, working for clients in retail, food and beverage, energy conservation, and youth marketing. She spent the first half of her career specializing in teen and family marketing.

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